In October, new dialogue platforms on breast cancer will emerge through social media

The social media will, this year more than in any other, deck themselves out in pink, in October – opening up the door to dialogue between professionals and Internet users, on the subject of breast cancer. 

From October 3-28, the French Association for Cancer Research (ARC) will open an online platform, so that the general public can engage in discussion with four renowned researchers, on a variety of topics related to breast cancer. The new platform will be launched as part of Pink October, the month dedicated to official mobilisation against breast cancer, so as to raise awareness and inform Internet users on the subject. 

The Internet and Chemicals News

The phenomenal rise of the Internet has brought about major changes in how news spreads, with a notable impact on Chemicals.

Economic restrictions are no more

In the past, peer review and the like were the main source of information in the Chemicals industry. With profitability an imperative and thus high media ratings as well, it was less likely to see extremely-specialised information be published. The result was a sector with only a small number of specialised publications, issued most often monthly or, at best, weekly.

With the Internet and its business model, the deal has changed fundamentally: the cost of publishing and spreading information has become marginal and thus done away with the audience imperative. Any subject, no matter how specialised it is, can now be taken up without requiring any substantial financial outlay from the author.